Friday, February 23, 2018
Neurobrands Develops into Leading Source of Healthy Drinks
Southern California-based Scott LaPorta currently serves as the president of Neurobrands, LLC, a company dedicated to offering high-quality beverages that fit the lifestyles of active, health-conscious consumers. His extensive previous work helming companies such as Bolthouse Farms demonstrated his focus on innovation and expansion in the healthy beverage industry. Now, Scott LaPorta’s focus at Neurobrands involves continuing the work begun by the company’s founder, Sanela Diana Jenkins.
Ms. Jenkins established Neurobrands in 2009. As a businesswoman and philanthropist, she hoped to broaden the possibilities of the market by producing alternatives to the many highly sweetened and overly caloric drinks available. The company, anchoring its products in a customer-centered philosophy of “better for you,” began to build up a strong network of distributors across the United States.
With only 35 calories per drink, Neurobrands works to deliver sustainable energy using vegan and gluten- and lactose-free ingredients. Its proprietary combination of neuro-friendly ingredients includes L-Theanine (a green tea derivative believed to help reduce stress) along with relaxing chamomile, Vitamins C and D, and the naturally-occurring chemical alpha GPc, thought by some researchers to have a positive effect on human memory.
Neurobrands continues to pride itself on its commitment to investing in capital-intense processes designed to produce superior formulations. Today, customers can find drinks featuring the Neuro logo in local convenience stores and large supermarkets nationwide.
Thursday, February 8, 2018
Mineral Water Provides Health Benefits
Business executive Scott LaPorta is the president and CEO of Neuro Brands, a California-based functional beverage company. Scott LaPorta brings experience and innovation to his role at Neuro Brands. The company offers a line of beverages that include a high-quality mineral water called Aqua.
The benefits of staying hydrated are well known and documented. Consuming an adequate amount of water improves cardiovascular health, maintains digestion, firms the skin, and helps joint and muscle function. While tap water can meet the body’s basic hydration needs, mineral water provides additional benefits.
Depending on its source, mineral water contains various levels of minerals that can improve a person’s overall health. Most mineral waters contain calcium, which promotes bone strength and muscle function, and magnesium, which is necessary for energy production and helps regulate blood sugar and blood pressure.
Some mineral waters contain iron, sulfate, chloride, and bicarbonates. Generally speaking, mineral water provides up to four times more helpful minerals than tap water.
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Drawing on an executive leadership background spanning the healthy and functional beverages space, Scott LaPorta has guided companies ...
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Currently the president of Neuro Drinks, Scott LaPorta uses his extensive CPG experience and collaborative leadership skills to develop a...
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Over the course of his executive career, Scott LaPorta has helped companies such as Bolthouse Farms to grow revenues and achieve market...