Southern California-based Scott LaPorta currently serves as the president of Neurobrands, LLC, a company dedicated to offering high-quality beverages that fit the lifestyles of active, health-conscious consumers. His extensive previous work helming companies such as Bolthouse Farms demonstrated his focus on innovation and expansion in the healthy beverage industry. Now, Scott LaPorta’s focus at Neurobrands involves continuing the work begun by the company’s founder, Sanela Diana Jenkins.
Ms. Jenkins established Neurobrands in 2009. As a businesswoman and philanthropist, she hoped to broaden the possibilities of the market by producing alternatives to the many highly sweetened and overly caloric drinks available. The company, anchoring its products in a customer-centered philosophy of “better for you,” began to build up a strong network of distributors across the United States.
With only 35 calories per drink, Neurobrands works to deliver sustainable energy using vegan and gluten- and lactose-free ingredients. Its proprietary combination of neuro-friendly ingredients includes L-Theanine (a green tea derivative believed to help reduce stress) along with relaxing chamomile, Vitamins C and D, and the naturally-occurring chemical alpha GPc, thought by some researchers to have a positive effect on human memory.
Neurobrands continues to pride itself on its commitment to investing in capital-intense processes designed to produce superior formulations. Today, customers can find drinks featuring the Neuro logo in local convenience stores and large supermarkets nationwide.
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